Acceleration programme

Anam Acceleration

From idea to investment readiness, across 11 axes, on a path designed for your business.

Wherever you are starting from

All three lead to the same form; it asks which stage you are at.

  1. 01

    You have an idea

    We test the problem and the customer and define a first version.

    Work with us
  2. 02

    You have an early product

    We validate it with real evidence and clarify the revenue model.

    Work with us
  3. 03

    You are growing

    We prepare the financial model and documents for scale and investment.

    Work with us

What you get

  1. 01

    A tailored path

    Which axes, in what order and how deep, is designed from your situation, needs and capacity.

  2. 02

    Mentors and specialists

    On each axis you work with people who know that problem first-hand.

  3. 03

    Investor readiness

    Your evidence, financial model and documents become clear and ready to present.

  4. 04

    A Demo Day pitch

    Businesses that are selected and ready present to investors and the wider ecosystem.

11 support axes

Every business starts from its own point; which axes, in what order and how deep, is set after we assess where you are.

  1. 01

    Knowing the founder

    Understanding the experience, motivation, strengths and capacity to learn of the founder or founding team, to judge their fit with the path ahead.

    Example outcomeA shared summary of the team's strengths and gaps

  2. 02

    Diagnosis and a tailored path

    Reviewing where the business stands today and designing a path that fits the team’s stage, problems and goals.

    Example outcomeA tailored path map and priority axes

  3. 03

    Problem, need and customer discovery

    Examining the problem the business sets out to solve, understanding customer needs and gathering evidence from real audiences.

    Example outcomeEvidence from customer conversations and tests

  4. 04

    Solution and value proposition

    Clarifying the solution, the value the product or service creates for customers, and why they would choose it.

    Example outcomeA written value proposition

  5. 05

    Product, MVP and technical roadmap

    Defining a testable first version of the product (MVP) and mapping its development from user needs and validation evidence.

    Example outcomeAn MVP definition and draft product roadmap

  6. 06

    Market, competition and positioning

    Understanding the target market, alternatives and competitors, and setting the business’s distinct place in customers’ minds.

    Example outcomeA competitor analysis and positioning proposal

  7. 07

    Business model, revenue and pricing

    How the business creates and delivers value, earns revenue, and chooses a pricing logic that fits its customers and market.

    Example outcomeA documented revenue and pricing model

  8. 08

    Validation and an evidence system

    Testing key assumptions and keeping a steady record of how far the problem, the solution and market demand have been confirmed.

    Example outcomeAn evidence file (hypothesis, test, result)

  9. 09

    Financial model and capital needs

    Estimating revenue, costs and the funding needed to reach the next stage, and making clear how the capital will be used.

    Example outcomeA draft financial model and capital-needs estimate

  10. 10

    Investment readiness and documentation

    Preparing the information, financial model and documents needed to present the business clearly to potential investors.

    Example outcomeA draft pitch deck and investment documents

  11. 11

    Demo Day

    An opportunity to present the business and its progress to investors, experts and others in the ecosystem.

    Example outcomeA Demo Day slot, for businesses that are selected and ready

How admission works

We will contact you as soon as possible.

  1. 01

    Apply

    You fill in the four-step acceleration form.

  2. 02

    Review

    An acceleration specialist reads it and asks questions if needed.

  3. 03

    Intro meeting

    A conversation with the founder; getting to know you and assessing where you are starts here.

  4. 04

    Outcome

    A proposed path and a collaboration agreement, or a no with an explanation.

Frequently asked questions

Who can apply?

People, teams and businesses with an idea, a plan or a product, at any stage.

How long is the programme?

It depends on each business's path and is set after the intro meeting.

Does it cost anything? Does Anam take equity?

Financial terms and the type of collaboration are agreed after the intro meeting, to fit the proposed path.

Is it in person or online?

In person, online or both, depending on what each business needs.

Are there intakes, or can I apply any time?

Admission is open all year; you can apply at any time.

Do my information and pitch deck stay confidential?

Yes. Your information and files stay confidential, are seen only by Anam's assessment team, and are never shared with any third party, investors included, without your permission.

Is investment guaranteed?

No. The programme prepares you for investors, and selected businesses present at Demo Day; the final decision is the investor’s.

When is Demo Day, and who presents?

It has no fixed date; it is held when businesses are ready, and only selected businesses present.

When will I hear back?

We will contact you as soon as possible.

Are you an investor? See how programme businesses are introduced to the network.

Investor network

Your path starts with this request.